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This term paper examines the advantages of advertising on the internet.

1,500 Words (Approx. 6 pages), 4 Sources, MLA, 2005


This term paper examines the benefits of advertising on the internet and how most of the traditional advertisers turned to internet advertising. The types of advertisements and their features are further discussed in the paper. The paper also briefly discusses the impact internet advertising has had on the consumers over the period of years. The term paper concludes with evaluating how effective internet advertisement has been.

From the Paper

The meaning of advertising is salesmanship (Ridgway, 2002). The main purpose of advertising is selling products in the market adopting various effective advertising methods and strategies. There was a time when advertising was very limited. This was the time when the internet was not invented and businesspersons everywhere had to spend billions of dollars to sell their products through various advertisement techniques. However, the advent of the internet has made advertising very simple where consumers around the world are just a few clicks away to…….

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